

A message from
Mohamed Abdul Jalil Al Fahim
Dear Family Members,
As we begin 2025, we reflect on the milestones that have defined Al Fahim Group and strengthened our foundation. One such milestone was the transformative rebranding in 20 years ago in 2005 – a bold step that redefined our identity while staying true to the values established by our founders.
This rebranding marked a new era for Al Fahim, signaling our readiness to evolve while preserving our essence as a family and a business. It was a moment of unity and vision, where we embraced innovation and charted a course for sustainable growth.
Recently, we rediscovered a magazine from that time, capturing the energy and optimism of our 2005 rebranding through interviews and stories that highlight the forward-thinking spirit of the Al Fahim family. As we revisit these memories, we are reminded of the courage and dedication that have brought us to where we stand today.
As we move forward in 2025, let us continue building on this legacy with confidence, resilience, and unity. The values and vision that guided us then remain as relevant now as ever, shaping a promising future for generations to come.
Wishing you a successful and fulfilling year ahead!
With warm regards,
Mohamed Abdul Jalil Al Fahim
Chairman, Family Council
Al Fahim – 50 Years of Success – Khaleej Times Report
Family Updates
Abdul Jalil Al Fahim Mosque
Attention All,
The Abdul Jalil Al Fahim Mosque, located behind the Mercedes dealership on Airport Road, is facing a critical shortage of space, especially during Friday prayers. With Ramadan approaching and new government offices opening nearby, the number of worshippers is expected to increase significantly, making expansion an urgent necessity to accommodate everyone.
Your generous support is vital to make this possible. If you wish to contribute, please contact:
• Donations/Support: 050-6167997
• Awqaf Department: 02-4449880
May Allah reward you for your kindness and multiply your blessings.
Dubai Media Talk
Dubai Media hosted a discussion with H.E. Mohamed Abdul Jalil Al Fahim on November 26, 2024, where he shared his journey to achievement, the challenges he faced, and the role of family in shaping his identity. He also discussed key career transformations, his business approach, and economic vision. Reflecting on his experiences with Sheikh Zayed, he shared valuable lessons before concluding with inspiring advice for Emirati youth on ambition and national responsibility.
Family Business Lunch
The Family Governance Office hosted a business lunch on December 10, 2024, at Mazaj Restaurant, Fairmont Hotel. This exclusive gathering brought together Board of Management family members, proxies and Al Fahim family members working within the Group, along with Mr. Mohammed and Mr. Ahmed Abdul Jalil.
It was a wonderful opportunity to connect and reflect on shared goals, setting a positive tone for the future. We thank everyone who joined this inaugural lunch gathering and look forward to more events that unite us.
Future Rehabilitation Center
On November 21, 2024, His Excellency Sheikh Nahyan Mubarak Al Nahyan visited the Future Rehabilitation Center, where he was warmly welcomed by His Excellency Mohamed Abdul Jalil Al Fahim. During the visit, the center received its CLM accreditations, marking a significant milestone in its commitment to excellence. The event garnered extensive media coverage, highlighting the center’s achievements and ongoing contributions to the community.
Abu Dhabi Business Week
Abu Dhabi Business Week was an inspiring event that brought together industry leaders, innovators, and visionaries to shape the future of business in the region. Khalid Abdul Karim was one of the speakers, sharing his valuable insights and expertise. The event was a great opportunity for attendees, including our family, to connect with top business pioneers and explore the latest trends shaping industries. It was a remarkable gathering that showcased innovation, collaboration, and the spirit of progress driving Abu Dhabi forward.
Wedding of Rashed & Amna Al Fahim
Congratulations to Rashed Ahmed Abdul Jalil Al Fahim & Amna Abu Bakr Abdul Rahim Al Fahim on their wedding. May your journey ahead be filled with happiness and prosperity.

Very Happy Birthday to:
Fatima AJ Al Fahim – January 1
Talal Abdulla – January 1
Basma Abdulla – January 3
Shamsa Rashed – January 3
Abdulla Saeed – January 6
Anoud Abdul Karim – January 11
Saeed Ahmed – January 14
Mohamed Eissa – January 20
Abdul Jalil Ahmed – January 22
Reem Aamer – January 25
Abdullah Ahmed – January 28
Shamsa Aamer – January 30
Ahmed Saeed – February 1
Abduljalil Abdulla – February 4
Eissa AJ Al Fahim – February 4
Raysa Rashed – February 12
Khawla Bin Khediya – February 18
Saeed AJ Al Fahim – February 22
Al Fahim Group News

4th Supervisory Board Meeting
The fourth Supervisory Board Meeting of 2024 took place on 18th December at the Al Fahim Head office at Fairmont Bab Al Bahr.
AFG Cares: WISH Initiative
At Al Fahim Group, we believe that our employees are not just part of a team, they are family.
We were honored to surprise our incredible employees with a gift that reflects our commitment to supporting them not only in their professional journeys but also in life itself. This gesture is a reminder that success is not just about achievements, but also about lifting each other up along the way.
Together, we thrive. Together, we are more than just a company, we are a family.

AFG x Red Crescent
On November 19, Al Fahim Group, in collaboration with the Red Crescent, had the privilege of visiting families in need and providing them with essential appliances to enhance their daily lives.
This initiative reflects the group’s unwavering commitment to giving back to the community, demonstrating its dedication to social responsibility and meaningful support for those in need.
AFG UAE National Day Gathering
Al Fahim Group proudly celebrated UAE National Day on December 2, 2024, with a grand gathering at Tilal Sweihan. The event brought together employees and their families in a festive atmosphere filled with traditional Emirati cultural experiences.
Attendees enjoyed captivating cultural dance performances, exciting camel rides, adventurous desert safaris, and a breathtaking fireworks display that lit up the night sky.
The celebration reflected the spirit of unity, heritage, and pride that marks this special occasion for the UAE.
Business Units Update
Avani
Avani+ Palm View Dubai is pleased to announce the appointment of Luca Domenico Depalo as its new Head Chef. With over 30 years of international culinary experience, Luca will bring his innovative expertise to La Sirene, Seven Seeds, In room Dining, The Pantry, and Aqua, enhancing the gastronomic experience across all our venues. We look forward to the exciting culinary innovations Luca will bring to Avani guests and you can find further details about him here.
Central Motors (CME)
Central Motors & Equipment participated in Automechanika Dubai 2024, from the 10/12 to 12/12.
The largest automotive aftermarket trade show in the region, spanning over 3 days in the Dubai World trade center, focusing on automotive spare parts, workshop equipment and new technologies related to the Automotive aftermarket.
Eastern Motors
On 14th November, Eastern Motors hosted the first ever Abaya Fashion Show done in the GCC at their Mercedes-Benz showroom in collaboration with Louzan Fashion, aiming to engage their existing Emirati female clientele while attracting new customers from Louzan’s audience. With 150 invitees, including influencers, the ladies experienced an exclusive blend of high fashion and luxury automotive. The highlight of the evening was a captivating Abaya fashion show featuring Louzan’s latest collection, complemented by food and beverages from Dalma catering, entertainment, and personalized activations that made guests feel like “SHE’S-MERCEDES!" The event successfully strengthened relationships with current customers, expanded brand reach, and created a unique, immersive experience that bridged the worlds of luxury fashion and high-end vehicles, setting the stage for future innovative collaborations

EMC
November was all about adventure-packed events at Emirates Motor Company and Eastern Motors.
The month started with an adventurous SUV event with Group 63, driving from Al Ain showroom all the way to Jebel Hafeet on November 3rd. At the top of the mountain the customers had a chance to see the all new electric G Class.
Fairmont Bab Al Bahr
In alignment with Fairmont Bab Al Bahr’s sustainability goals, Fairmont Bab Al Bahr proudly joined the Clean UAE initiative on December 9th, organized by the Emirates Environmental Group, to make Al Rahba Park a cleaner, greener place.
This action underscores Fairmont Bab Al Bahr’s commitment to maintaining the pristine environment that makes the UAE a world-renowned destination.
Marjan
MARJAN is proud to have the gracious presence of H.E. Dr. Sultan Al Jaber, the Minister of Industry & Advanced Technology, and ADNOC CEO, along with his high profile team from ADNOC group, at MARJAN’s Booth. H.E. had a productive interaction with MARJAN leadership at ADIPEC 2024 – the world’s biggest energy exhibition and conference.
Rmal
Jihad Hazzan, Chief Operating Officer of Rmal Hospitality, has concluded an exceptional chapter with Al Fahim Group, leaving behind a profound legacy of leadership and dedication. His commitment and passion have been instrumental in driving the success of Rmal Hospitality and contributing to the company’s remarkable growth. Beyond his professional achievements, Jihad has been an inspiration to his colleagues, fostering meaningful connections and embodying the values that define our organization.
As he embarks on a new journey and steps into a well-deserved retirement, we extend our deepest gratitude and warmest wishes for a future filled with success, joy, and fulfillment.
Safar
Safar Travel has relocated its Reservations and Holidays Team to the first floor of the Epico Building, while remaining at the same location.
We bid farewell to Safar Travel’s esteemed General Manager, Mr. Anthony Mendonca, who retired on January 3, 2025. Reflecting on his remarkable contributions, Safar Travel recognizes the profound impact Mr. Mendonca has had during his tenure. His leadership has been instrumental in driving our success and fostering a cohesive team.
While we will deeply miss his guidance and presence, we are excited for him as he embarks on this new chapter of life
Western Motors
The Jeep Jamboree was held at Tilal Sweihan, bringing Jeep enthusiasts and their families together for a day of thrilling adventures, entertainment, and community bonding. Designed to celebrate the spirit of adventure, the event offered exciting activities and unforgettable experiences for all attendees. Western Motors and Eastern Motor proudly continue to create exceptional memories for their customers and the wider community through such engaging events.
News & Trends
• AL HOSN FESTIVAL, JAN 25 – FEB 9, AL HOSN
Al Hosn Festival is a living expression of Abu Dhabi’s Culture, and an annual celebration of the Emirate’s heritage held at Al Hosn, home to the city’s most treasured historic site, Qasr Al Hosn. Enjoy souks, children’s workshop, food & beverage, traditional shows, and more.
• AL WATHBA DATES FESTIVAL, UNTIL JAN 28, SHEIKH ZAYED HERITAGE FESTIVAL
The festival is held under the patronage of His Highness Sheikh Mansour bin Zayed Al Nahyan. It will feature 12 competitions for date packaging and a total of 120 prizes. Additionally, a traditional market will showcase shops dedicated to dates and related industries, as well as outlets offering agricultural tools and palm seedlings.
• WE ACTIVE, UNTIL MAR 31, AL MARYAH ISLAND
WE ACTIVE is all about redefining active living through fitness, wellness, and entertainment.
Join the fun every weekend for exciting activities, from fitness challenges and mindfulness sessions to creative workshops and live performances.
• AL THURAYA EXHIBITION, JAN 26-30, ADNEC, MARINA HALL 2
Al Thuraya Exhibitions showcases the latest trends in fashion, exquisite jewelry, elegant home accessories, sophisticated interior design, and delectable chocolates. This event will feature an impressive lineup of over 90 brands, both locally and internationally, offering attendees a diverse & inspiring selection.
• GULF BRIDE EXHIBITION, JAN 27 – FEB 2, ADNEC, HALL 8, 9, 10
This exhibition unites designers, artists, professionals, corporate manufacturers, and related sectors with an audience keen to discover the latest bridal supply trends.
• DUBAI INTERNATIONAL BOAT SHOW, FEB 19-23, DUBAI HARBOUR
This event showcases luxury superyachts and the finest leisure crafts from around the world, giving buyers, sellers and boating enthusiasts a chance to see the latest and greatest in the market.
Al Fahim Group Offers


Photo Archive
Jeep Jamboree | November 23, 2024












Al Fahim Group National Day Celebration | December 2, 2024










